ABCs of Relationship Selling

ABCs of Relationship Selling

Charles Futrell McGraw-Hill/Irwin 9th Edition ISBN: 9780073101323 E-ISBN: 9780077241933
This title requires VitalSource Bookshelf 4.8 or greater.
save45%
list price: $122.19
downloadable eBook price: $67.25
you save: $54.94 ( 45% )
add to cart

This title is being sold in the downloadable VitalBook™ format.

ABC’s of Relationship Selling, 9/e by Futrell is written by a sales person turned teacher and is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author’s sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues, selling skills are a valuable asset. ABC’s of relationship Selling, 9/e contains a wealth of exercises and role plays and is perfect for a selling course where professors spend considerable time utilizing other resources and projects. The text also makes a nice companion to a sales management text in Marketing programs that offer a sales management course, but do not offer a separate selling course. Students that choose the VitalBook version of this title have access to powerful digital learning tools. Students can share notes with others, customize the appearance and layout of the content, and organize all their digital course materials from a single program. VitalSource is a downloadable eBook. Students can install their eBook on up to two machines. Students can also print sections of the book for maximum portability.

This title will only allow printing of 2 pages and copying of 2 pages at a time.

Browse The Store